{"id":341,"date":"2017-12-02T04:51:01","date_gmt":"2017-12-02T04:51:01","guid":{"rendered":"http:\/\/jenbrassjenkins.com\/?page_id=341"},"modified":"2023-11-15T04:04:55","modified_gmt":"2023-11-15T04:04:55","slug":"bibliophiles-book-list","status":"publish","type":"page","link":"https:\/\/jenbrassjenkins.com\/index.php\/bibliophiles-book-list\/","title":{"rendered":"Bibliophile’s Book List"},"content":{"rendered":"

Analysis & Data<\/h2>\n

Naked Statistics: Stripping the Dread From Data<\/a>, Charles Wheelan, 2014<\/h5>\n

A brief summary of statistics. Gets dense towards the end. I’m still happy I plowed through it however!<\/p>\n

Content & Writing Related<\/h2>\n

THE CONTENT STRATEGY TOOLKIT: THE METHODS, GUIDELINES, AND TEMPLATES FOR GETTING CONTENT RIGHT<\/a>, MEGHAN CASEY, JUN 2015<\/strong><\/p>\n

Blueprints for every aspect of content strategy. Written from a consultant’s point of view. Definitive.<\/p>\n

Because Internet<\/a>, Gretchen McCulloch, 2019<\/h5>\n

A brief history of the evolution of writing and language as influenced by the internet. My favorite part is that new-language uses are primarily driven by young women\u2014at least they are the first to adapt new words.<\/p>\n

Content Strategy, Connecting the dots between business, brand, and benefits<\/a>,<\/em>\u00a0Rahel Anne Bailie and Noz Urbina, 2013<\/h5>\n

Pretty much has the answer to life, the universe, and everything. Read it now.<\/p>\n

Get Serious About Editorial Management<\/a>, Howard S. Rauch, 2017<\/h5>\n

SUCH great stuff about management, quantitative measuring tactics, and the like. Not only that, it’s a short read. I dig it!<\/p>\n

Professional Dev & Self-Actualization<\/h2>\n

Becoming<\/a>, Michelle Obama, 2018<\/h5>\n

The chapters about Obama’s career choices from the law firm to the non-profits really spoke to me. I thought she would become less approachable with the Obama family’s entrance into the White House, but the opposite was true. How do we bring more people in?<\/p>\n

2019 The Definitive Management Ideas of the Year from Harvard Business Review<\/a>, Harvard Business School Publishing Corp, 2019<\/h5>\n

So much here. Even the articles I wasn’t interested in initially had nuggets of goodness.<\/p>\n

First, Break All the Rules: What the World’s Greatest Managers Do Differently<\/a>, Marcus Buckingham & Curt Coffman, 1999<\/h5>\n

Dude. Why don’t they teach this stuff in management training? Wait a minute, why don’t our employers give management training?<\/p>\n

Disarming the Narcissist: Surviving & Thriving With the Self Absorbed<\/a>, Wendy Behary, 2008<\/h5>\n

We’ve all met these people. Do we let them unseat us or do we take up arms (metaphorically) against them?<\/p>\n

Project Management<\/h2>\n

Death of a Marketer<\/a>, Andrea Fryrear, 2017<\/h5>\n

A brief history of marketing’s mis-steps and some helpful advice on how to apply Agile methods to marketing workloads<\/p>\n","protected":false},"excerpt":{"rendered":"

Analysis & Data Naked Statistics: Stripping the Dread From Data, Charles Wheelan, 2014 A brief summary of statistics. Gets dense towards the end. I’m still happy I plowed through it however! Content & Writing Related THE CONTENT STRATEGY TOOLKIT: THE METHODS, GUIDELINES, AND TEMPLATES FOR GETTING CONTENT RIGHT, MEGHAN CASEY, JUN 2015 Blueprints for every … Continue reading Bibliophile’s Book List<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":344,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-341","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/jenbrassjenkins.com\/index.php\/wp-json\/wp\/v2\/pages\/341","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jenbrassjenkins.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/jenbrassjenkins.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/jenbrassjenkins.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/jenbrassjenkins.com\/index.php\/wp-json\/wp\/v2\/comments?post=341"}],"version-history":[{"count":12,"href":"https:\/\/jenbrassjenkins.com\/index.php\/wp-json\/wp\/v2\/pages\/341\/revisions"}],"predecessor-version":[{"id":1510,"href":"https:\/\/jenbrassjenkins.com\/index.php\/wp-json\/wp\/v2\/pages\/341\/revisions\/1510"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jenbrassjenkins.com\/index.php\/wp-json\/wp\/v2\/media\/344"}],"wp:attachment":[{"href":"https:\/\/jenbrassjenkins.com\/index.php\/wp-json\/wp\/v2\/media?parent=341"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}